Our Offers
We offer reesarch and consultancy from data collection to analysis and workshopping. Our suite of insight generating solutions covers:
‘ We work in partnership with our clients to translate real emotions and behaviours into actionable insights.
Our world class team of qualitative Executives are trusted by leading global brands to deliver the most effective consumer insights.
We combine the power of cutting edge research techniques, scientific human behavioural understanding through our suite of qualitative solutions to help our clients grow and thrive
OFFLINE QUALITATIVE METHODS
- Focus Groups
- In depth Interviews.
- Creative Workshops.
- Home Visits
- Ethnographic Interviews.
- Accompanied Shopping Ethnography/Immersions.
- In Depth Interviews (IDIs).
- Mystery Shopping.
ONLINE QUALITATIVE METHODS
- Online Communities
- Online Focus Groups.
- Online IDs.
- Home Visits
- Home Use Tests.
- Online Diaries.
- Recruitment and Moderation
Quantitative Solutions
- Ideation.
- Usage and Attitude Studies.
- Product and Concept Testing.
- Packaging and Name Testing.
- Brand Health studies.
- Brand Image & Positioning Studies.
- Omnibus Surveys.
- Opinion Polling.
- Impact assessment.
- Customer/Employee Satisfaction.
- Communication and advertising Tests.
- Pricing Tests.
- Feasibility Surveys.
- Market Segmentation Surveys.
- Mystery Shopping.
- Desk Research/Literature Review.
We partner with you to collect authentic data with our team of data collectors.
We have the experience in conducting fieldwork using the latest data collection methods which helps us deliver useable insights which meet client business needs. Our approaches cover the following:
- MCAPI.
- CAWI.
- CATI.
- Online.
Independent Quality Control
We have a team of independent quality controllers who supervise and act as auditors, ensuring strict compliance on data collection guidelines as well as ensuring interviews are conducted with the right respondents
We have two ways of quality checking our work Accompaniment where our quality control officer accompanies interviewers in the field then Back checks which are conducted through telephone
Developmental Research
Reliable data is key to development and is necessary for the realization of the Sustainable Development Goals ( Therefore, we partner and work with Non Governmental Organizations ( international development organizations, consultancies, think tanks and researchers to conduct or implement research aimed at providing answers to development problems
Political Public Opinion Polling
We design and conduct Social surveys for our clients to help citizens and stakeholders understand public opinion and its impact on key issues and politics
